The Coca-Cola company is celebrating its 125th Anniversary this year. There have been numerous promotions across the world, with each country doing something unique to commemorate the event. I have just been reading about an event held in Spain, whereby customers in a supermarket could have their photo taken, and then printed onto a Coca-Cola bottle.
The launch event was attended by Muhtar Kent, the Chairman of the Board and Chief Executive Officer of the Coca-Cola Company.
Lets hope that a similar promotion is launched in the UK.
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